Growing a resort niche website to 39,000 monthly pageviews in 24 months

The Results

With careful keyword research, clear site architecture, and 15-20 articles every month, I successfully achieved 39,000 monthly pageviews in 24 months.

My Strategy

A resort client approached me with a brand new website, eager to attract organic visitors and enhance their traffic.

Together, we developed a content strategy aimed at identifying attainable keywords a new website could rank for while ensuring the website was search engine-friendly from the outset.

Initially, I made small yet crucial technical adjustments to the website, such as optimizing HTML titles and markup, to guarantee its search engine-friendliness.

Next, I conducted in-depth research using various tools and techniques to pinpoint low-competition, high-potential keywords related to informational searches within the travel niche.

With this valuable data in hand, I crafted simple yet engaging articles that provided meaningful content to visitors while simultaneously targeting the identified keywords.

Each month, I published 15-20 articles, ranging from 1,200 to 3,000 words, with a focus on offering helpful and engaging content that would also improve the website’s visibility in search.

The results were astonishing: within 24 months of launching, the website reached 39,000 monthly pageviews.

If you would like to collaborate on a project, email me at chris@studiocastaway.com and I’ll get back to you within one business day.

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